We work with schools, tutoring businesses, coaching companies, edtech startups, and corporate L&D teams. AI-enabled curriculum design, learning analytics, automated parent and student communication, AI tutors, and corporate training automation. Led by Shika Mahdavi, PhD in Education.
Why this vertical
Teachers spend hours on grading, parent communication, lesson prep, and administrative work that doesn't touch learning outcomes. Tutoring businesses spend hours on scheduling, parent updates, and progress reporting. Corporate L&D teams spend hours on training design and learner analytics. AI compounds all of it.
What we install at CAL: AI-assisted curriculum and lesson design (instructor directs, AI drafts), automated parent and student communication (cadence + tone calibrated by Shika's L&D framework), learning analytics dashboards, AI tutors as learner-facing assistants, and corporate training automation (course generation, learner progress tracking, certification automation).
Architecture choices vary by context. Schools and tutoring with student PII get more conservative cloud or local LLM postures. Corporate L&D engagements with adult learners are typically simpler.
Shika Mahdavi, PhD · Education & Learning Design Lead
Shika holds a PhD in Education and leads CAL's education practice. Every engagement under this vertical is architected by Shika directly. Read more at shikamahdavi.com.
Sub-verticals we serve
Engagement structure adapts to the context. Private schools have different needs than corporate L&D.
Parent communication automation, admissions inquiry response, teacher administrative offload, alumni and donor cultivation automation.
Parent intake automation, scheduling automation, automated progress reports, multi-tutor coordination, retention sequences.
Client intake systems, automated coaching cadence (between live sessions), curriculum delivery, retention and referral automation.
AI tutors and learner-facing assistants, AI-assisted content generation, learning analytics infrastructure, automated user onboarding.
AI-assisted course generation, learner progress tracking, manager dashboards, automated certification workflows, microlearning systems.
Communication automation aligned to your community values, automated devotional or curriculum delivery, member engagement tracking.
What we install for Education businesses
Most Education engagements include some combination of all three pillars. The exact mix depends on the practice's current state and constraint.
CRM and follow-up systems that fire automatically. AI agents that handle inbox triage, intake, and routine communication. Local LL...
See pillarMulti-channel campaign automation, AI-powered content engines, and SEO + Generative Engine Optimization. Three sub-services that t...
See pillarBrand strategy and positioning that holds up against larger competitors. Conversion-focused websites wired to your CRM from day on...
See pillarGet a personalized recovery number in 60 seconds.
The AI Opportunity Score uses Education-specific KPI benchmarks to estimate the annual revenue and time recovery AI could unlock for your business. No signup, no email required.
What clients say
Brett Zenker
9 reviews
Shawn at Create a Legacy is incredible to work with. He's not only a talented creative professional, but also a great friend and brother in Christ who genuinely cares about the people he serves. His heart, integrity, and attention to detail show in everything he does. If you want someone who will walk alongside you, listen, and help bring your vision to life with excellence, Shawn is the one. Highly recommend Create a Legacy!
Randell Holmes
Director of Sales, Credit Union of Texas Event Center
My experience with Create A Legacy has been amazing. The entire team has approached our marketing needs with a servant approach and a complete desire to assist in meeting our objectives. I recommend Create A Legacy to anyone that is in need of marketing support to grow the awareness and brand of your business.
Debby Santens
TRUChoice Benefit Solutions · Local Guide
The team is so creative and truly interested in my success. I can't recommend them enough!
Agents Sterling Health
Local Guide
Awesome branding and marketing group to work with!! Really great team. Highly recommend!
Christina Carlisle
8 reviews
Highly recommend! Shawn is a true partner.
Shika Hershel
Local Guide · 24 reviews
Shawn at Create a Legacy has been incredible to work with. I hired him to help launch my small business, Training Architect, and they delivered far more than I expected. They created my logo, developed my full brand identity, built a clean and professional website, and produced videos that made my message clear and compelling. They also set up my LinkedIn company page, my job page, and helped shape my entire digital presence so everything looked consistent and polished.
Michael Muse
This company has given me the revenue blueprint and has helped me position my family legacy business for the future!
Ecosystembldr
Create a Legacy completely transformed how I operate. They streamlined my processes, saved me hours, and made everything run effortlessly. Their team truly understands vision and execution. If you want to scale, stay organized, and work smarter, this is the company to trust. Highly recommend their automation expertise.
Darrell Devaul
Great experience with Create A Legacy! Their team is professional, knowledgeable, and truly focused on helping you build something meaningful. They bring vision to life and deliver real value. Highly recommend.
Brett Zenker
9 reviews
Shawn at Create a Legacy is incredible to work with. He's not only a talented creative professional, but also a great friend and brother in Christ who genuinely cares about the people he serves. His heart, integrity, and attention to detail show in everything he does. If you want someone who will walk alongside you, listen, and help bring your vision to life with excellence, Shawn is the one. Highly recommend Create a Legacy!
Randell Holmes
Director of Sales, Credit Union of Texas Event Center
My experience with Create A Legacy has been amazing. The entire team has approached our marketing needs with a servant approach and a complete desire to assist in meeting our objectives. I recommend Create A Legacy to anyone that is in need of marketing support to grow the awareness and brand of your business.
Debby Santens
TRUChoice Benefit Solutions · Local Guide
The team is so creative and truly interested in my success. I can't recommend them enough!
Agents Sterling Health
Local Guide
Awesome branding and marketing group to work with!! Really great team. Highly recommend!
Christina Carlisle
8 reviews
Highly recommend! Shawn is a true partner.
Shika Hershel
Local Guide · 24 reviews
Shawn at Create a Legacy has been incredible to work with. I hired him to help launch my small business, Training Architect, and they delivered far more than I expected. They created my logo, developed my full brand identity, built a clean and professional website, and produced videos that made my message clear and compelling. They also set up my LinkedIn company page, my job page, and helped shape my entire digital presence so everything looked consistent and polished.
Michael Muse
This company has given me the revenue blueprint and has helped me position my family legacy business for the future!
Ecosystembldr
Create a Legacy completely transformed how I operate. They streamlined my processes, saved me hours, and made everything run effortlessly. Their team truly understands vision and execution. If you want to scale, stay organized, and work smarter, this is the company to trust. Highly recommend their automation expertise.
Darrell Devaul
Great experience with Create A Legacy! Their team is professional, knowledgeable, and truly focused on helping you build something meaningful. They bring vision to life and deliver real value. Highly recommend.
FAQ · Education
Shika Mahdavi, PhD. Shika holds a PhD in Education and is a Learning and Development expert. She leads the design and architecture of every education engagement. You can read more about her at shikamahdavi.com.
For workflows involving student PII, we architect around FERPA from the start. Cloud AI services under appropriate data agreements where allowed; local LLMs on school or organization hardware for the most sensitive workflows. We work with the school or organization's privacy and compliance officers to map the right architecture.
No, and we don't position our work that way. AI in education is most valuable as administrative leverage (parent communication, scheduling, progress reporting, curriculum drafting) and learner-facing scaffolding (AI tutors, study guides, formative assessment). Teachers and tutors stay central. They just get their time back.
Yes. Corporate L&D is one of our most active education sub-verticals. AI-assisted course generation, learner progress tracking, manager dashboards, and certification workflow automation are common installs. Less compliance complexity than student-facing work, often faster ROI.
A focused install for a tutoring business or coaching company: mid four figures to low five figures setup, $1,500-$3,500/mo ongoing. Schools and corporate L&D engagements scale with the institution size. Edtech infrastructure (AI tutors, learning analytics) is quoted per scope. Every engagement starts with a free strategy call.
Other verticals
Ready to talk?
30 minutes. We map the friction, size the build, and decide together if CAL is the right team to install it.
